Accounting & CPA Blogs

Building Customer Loyalty – A Few Basics

Building Customer Loyalty – A Few Basics

Building customer loyalty is a matter of focusing on the basics. Does your company need to refocus on any of them? Studies have shown that businesses often spend five to six times more to attract a new customer than to keep an existing one. Over the long term, those...
The Real Definition of ‘Dependent’ May Surprise You.

The Real Definition of ‘Dependent’ May Surprise You.

Many people think of a ‘dependent’ as a minor child who lives with you. This is true, but it’s important to remember that dependents can include, parents, other relatives and non-relatives, and even children who don’t live with you. Exemptions and your taxable income....
Tax Bracket, Tax Rate, What’s the Difference?

Tax Bracket, Tax Rate, What’s the Difference?

The difference between your tax bracket and your tax rate is more than a trick question. For example, knowing your tax rate gives you an accurate reflection of your tax liability in relation to your total income. Knowing your tax bracket is useful for planning...
Avoiding Hiring Mistakes in Your Start-Up

Avoiding Hiring Mistakes in Your Start-Up

Hiring mistakes in any type of business or company can lead to more than just lost profit and time. But staffing errors can spell disaster for your start-up. Here are three to watch out for. 1. Staffing the firm with friends and family. While this strategy may work in...